From investments in sports leagues in Africa to their phenomenal global reach, SportPesa are sitting amongst the big boys in the world of sports betting. That’s arguably much more impressive than any of their specific offers or deals, as they were only founded in 2014 which showcases their growth and development over the last five years.
The first impression we get of the site is that it’s simple, sleek and gets the job done. The search bar on the side is certainly a nice touch and allows you to get around pretty efficiently, although we’d argue that it could be seen as a bit too ‘safe’.
The Kenyan Premier League is known as the SportPesa Premier League, with the company having connections to Torino, Everton, Hull, Southampton, Cork City, Loughborough Dynamo, Football Manager 2019 and more.
SportPesa have a solid selection sports to choose from and while there aren’t too many ‘out there’ sports on their roster, you could certainly make the argument that there just doesn’t need to be.
Featured sports: football, horse racing, tennis, golf, cricket, American football, basketball, boxing, darts, motor racing, snooker & pool, rugby league, rugby union, netball, volleyball, ice hockey, baseball, specials, Aussie rules, badminton, cycling, eSports, floorball, futsal, Gaelic football, Gaelic hurling, speedway, surfing, table tennis, winter sports and virtual sports.
Straight off the bat there’s a fun ‘Bet £50, Get £50 in Free Bets’ offer for new customers, which is the kind of big money offer that is always going to draw in the masses – especially when it comes to a company of SportPesa’s size. They’ve also got a specific section for ‘Price Blasts’ which is the kind of thing that is always to grab the attention of the masses.
SportPesa runs operations in Tanzania, South Africa, Kenya, the Isle of Man and most notably the United Kingdom. They’re operated in conjunction with TGP Europe, and they have an official license courtesy of the UK Gambling Commission.
18+ | General Promotions Terms Apply | BeGambleAware.org | Sign-up for a new account, receive a bonus token to the value of £10, £20, £30, £40 or £50. | Only deposits made via credit or debit cards are eligible for the bonus. | Deposits via E-Wallets such as Neteller or Skrill do not count for this promotion.
The use of Skrill and Neteller is in full effect for SportPesa, in addition to Visa and MasterCard. For the e-wallets there is a minimum deposit of £20 (or the equivalent in either dollars or euros), whereas that is lowered down to £10 (or equivalent) with the debit/credit cards. When it comes to withdrawals there is another minimum of £10 or the currency equivalent, which seems like a nice benchmark.
From a figures point of view, SportPesa walks all over many of the alternatives we’ve already spoken about. They’ve got a verified account on Twitter which can often mean more than people realise, with 68,600 followers to their name. Over on Facebook they’ve got 59,000 likes, which certainly seems to indicate that the social media team knows what they’re doing. The registration page is a little bit all over the place and while they ask for the same details as most companies, the process takes much longer than it should.
It’s difficult to say anything other than ‘they’re doing a lot of things right, but there’s still improvements to be made’. SportPesa burst onto the scene just a few years ago with a clear vision in mind, and they’re fulfilling that. Some would argue they put too much emphasis on their sponsorship deals as opposed to their actual product, but the punters seem happy enough.
They’re still young which is one of the most important factors in their story, especially given the kind of numbers they’re already producing. A little bit more creativity when it comes to separating themselves from their rivals wouldn’t go unnoticed, although you have to wonder what their motivation would be for that given how well they’re doing.
They don’t have the most refined product on the market but they’re certainly in the upper echelons of the conversation, and in an era of so much betting uncertainty, that can only be a good thing.
Pros and Cons
- The live chat system is quick and efficient
- They have a great social media presence
- Good promotions and offers
- Their site layout is a bit too plain given their stature
- Mobile app is only available on Android
- Loading times can be a bit slow